Iag Research Recognized Two Volkswagen Models As Finalists In Ad Awards

January 1st, 2016

Early this March, IAG Research, a company that conducts researches and surveys about the primetime television programs watched by the public in major cable networks has released the finalists of their first ever IAG Automotive Advertising Awards. IAG Research also determines the effectiveness of TV advertisement and product placements of domestic and international corporations.

The first ever IAG Automotive Advertising Awards aims to determine the most effective TV advertising campaign of automotive companies, displaying their new vehicle models. The TV ads were aired in 20 cable networks all over the US. Selection of the finalist and winners are based on the votes from over 1 million TV viewers who respond to survey questions conducted by IAG Research.

In regards with this, Volkswagen of America, Inc. has recently announced that the advertisement campaigns for the Volkswagen Jetta and Passat models are among the finalists of the first ever IAG Automotive Advertising Awards. The VW Jetta was recognized as the finalist for the Most Effective Overall Ad: Non Luxury” category, while the VW Passat wagon was selected as a finalist for the Most Effective Established Nameplate Launch Campaign.

The 2007 VW Jetta for the Dance ad features a person asking a VW Jetta owner how to dance.

The 2007 VW Jetta compact sedan was recognized for the Dance ad, which features a black person asking a VW Jetta owner how to dance. The car offers comfort and convenience for customers along with standard VW Passat parts including cruise control, CD player, air conditioning, traction control, height-and-telescoping steering wheel, four-wheel independent suspension, electro-mechanical steering, and a standard manual transmission. The VW Passat was recognized for the Safe Happens advertisement campaign. The 2007 VW Passat comes in two variants: sedan and wagon, both equipped with a 2.0-liter turbocharged engine with an advanced direct-injection system.

Meanwhile, here are the finalists of the Automotive Advertising Award along with the 5 major categories:

Most Effective Overall Ad: Non-luxury
– Ford Escape Hybrid: Kermit the Frog talks about being “green”
– Volkswagen Jetta: African-American male asks white Jetta owner to teach him how to dance
– Volkswagen Passat: Women in the sedan are run into by another vehicle

Most Effective Overall Ad: Luxury
– Lincoln Navigator: Basketball star Dwayne Wade helps build an inner city court
– Lexus LS 460: Demonstration of the sedan’s no-hands parallel parking option
– Hummer H3: A man turns the SUV into a submarine

Most Liked Ad: Luxury or Non-luxury
– Honda Pilot: A troll stops a family in the SUV
– Jeep Wrangler: A lizard stares down the SUV
– GM Warranty: Cars fly above the street

Most Effective TV Launch Campaign for an Established Nameplate
– Nissan Sentra
– Lexus LS
– VW Passat wagon

Most Effective TV Launch Campaign for a New Nameplate
– Dodge Nitro
– Nissan Versa
– Toyota Yaris

IAG Research will hand the awards on April 4 at the opening of the 2007 New York International Auto Show (NYIAS).

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Picking Out The Best Motorcycle Gear

December 17th, 2015

There’s something exciting about hitting the open road on two wheels. Motorcycle riders will testify to the fact that there is no other way to travel that can bring such excitement with relative ease. It’s for that reason that so many are looking to jump into the greatness that comes through moving forward with purchase and riding their own ride. Alongside riding, many feel the need to purchase the best motorcycle gear, because the package is not complete without the proper attire. Whether you are looking at safety, or you’re looking at clothing options, there are a great deal of choices that you will want to look at when you want to move forward with the purchase of any gear.

First and foremost, you will want to shop online. While there are some stores that carry certain options, you will not find the best selection in most brick and mortar storefronts. You will find it online, and that’s where you may want to start your search. Not only will you gain access to thousands of options, but you’ll see reviews, and much more that can sway you to get the right choice for your overall needs. Pay close attention to sizing charts, and any extra information that you can gather before making a final choice so that you can end up moving forward with the right stuff for you.

When looking at finding the absolute pieces for your ride, make sure that you look into leather. Leather clothing is a standard that is not going to change anytime soon. Patent leather items can come in the way of vests, jackets, slacks, and so much more. Regardless of what type of cycle you have, make sure that you look at all the options that abound in this category.

Safety is one thing that you won’t want to forget about when you’re riding, which is why you should always look into the best motorcycle gear that is going to keep you safe. Whether it’s gloves to grip better, goggles to keep wind out of your eyes, or helmets that will protect your skull from getting hurt in an accident, safety is one of the most important parts of moving forward with purchasing any sort of accessories for your ride. Make sure that you do not forget this, it’s one of the most important aspects of riding, especially if you’re going to be traveling through treacherous areas.

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Automotive Electronics Enhancing Your Driving Experience

December 2nd, 2015

We are living in a digital age where we are completely dependent on technology for our day-to-day tasks. There are endless observations that justify this statement like there are advanced medical equipments that help doctors to treat patients, innovative kitchen tools are there to simplify your everyday kitchen tasks, and even cars have become smarter nowadays to make your driving experience better and safer.

All these tools are of great help in making our lives more convenient and safer on a regular basis. From kitchen tools to the automotive electronics, all of these are designed keeping modern day demands in mind. These days you will find several new things in the automotive market such as anti-lock brake systems and electronic stability controls, which fall under the category of automotive accessories. In this enormous world of smarter technological advancements such accessories are ruling above all the others. There are numerous examples like electronic stability control, anti-lock brakes, and other prominent features that are quite smart yet safe automotive electronics.

Auto electronics have these days come up with lots of useful features like Smart start car starter and automatic weather adjuster that make our drive comfortable. Such devices help our car transform into a vehicle with a better performing engine comprising and more adaptive entertainment systems along with a lot of safety features. These features are much more superior to its predecessors.

Automotive Electronics that are used in the Modern Car:

Control Area Network or CAN – There are many computers that can run a modern car. The CAN is a network of computers, which have a vital role in different functions of the engine along its peripherals. The CAN works like a bridge for different computers so that they can communicate with one another and keep everything well coordinated. CAN is responsible for many functionalities including the ABS, cruise control, and engine management.

Fuel Efficiency- Automotive electronics is very budget-savvy and can save a car owner’s money spent on fuel consumption. It is done through the EFI or Electronic Fuel Injection technology that ensures engine’s optimum fuel consumption. In hybrid cars, it is even flexible for a driver to switch easily from gas to the electronic power supply while driving the vehicle.

Safety Devices- Most safety systems are controlled by automotive electronics. Devices such as Traction Control, Electronic Stability, Acceleration Slip Regulation and Dynamic Steering wheel ensure the maximum safety of the driver as well as the passengers. Even the timing of opening the airbags during a road collision is also controlled by the new automotive systems.

Added Features- Today, you can even see some cars that can even park themselves without needing driver’s assistance. All the calculations are done by a computer only, which makes sure that the car will not hit anything, simultaneously taking care of other cars and different objects in the surrounding.

There are numerous suppliers of auto accessories like www.atmrestyle.com in Buffalo, NY who can offer you such devices for enhanced safety, efficiency, and convenience.

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Automotive Service Technician Training For A New Career

December 2nd, 2015

If you are seeking a career in auto repair, you will soon find that automotive service technician training is offered in trade schools, vocational schools and community colleges across the country. Automotive service technician training is perfect for those who enjoy using their minds to solve problems, and don’t mind getting their hands dirty.

Today’s automotive repair professional must be more than just an auto mechanic; they must be well-trained experts with solid training in automotive service and repair and plenty of hands-on experience. With the proper background and certified auto service training, you could soon have the title of professional automotive service technician.

When you begin your automotive service technician training, you will learn much more than the essentials of car maintenance and auto repair. A thorough automotive service technician course should touch upon communications and business practices, which will be especially helpful should you decide to go into business for yourself.

Your practical training will cover the specialized uses for electronic diagnostic equipment, computer-based technical reference materials, diagnostic computers and compression gauges. You will learn how diagnose the source of engine or electrical problem(s) in cars, trucks, buses, and motorcycles, and accurately determine the type of repairs required. The auto service technician course will teach you to perform maintenance and repairs with traditional hand tools, such as screwdrivers, pliers, and wrenches, as well as power tools, specialized computers and hydraulic equipment.

To reach the level of certified automotive service technician can take up to a year of study and practical experience. Some automotive service technician schools offer an advanced two-year associate degree program, which would be very helpful when seeking employment after graduation. Once you are a certified automotive repair technician, you will be subject to regular review and recertification. You should be able to depend on your school update their curriculum to keep current with emerging technologies, and to periodically provide refresher courses for working technicians.

If you think you are ready to begin automotive service repair training, the first step is to be sure that your chosen school offers Automotive Service Excellence (ASE) Certification. ASE Certification assures that your school will provide you with training that is comprehensive and of high quality.

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Automotive Wholesale Company – Dealers Wanted

November 24th, 2015

What should you look for when choose automotive wholesale Company for your automotive online business.

Days when entrepreneurs was looking hardly for automotive wholesale company who will give them dealership are gone. Now entrepreneurs should look on what kind of solutions such Company will offer. This because aftermarket car parts and accessories online market is different as it was before. Billions web sites are created every year and only 10% of them are successful. Im sure you want be in these 10% and I will explain you what exactly you need to start or expand your Internet presence and make profit from it.

Ideal Automotive Wholesaler will have:

1. Top product range. More products loaded on your web site or online auctions- more you sell. This is a Law. Remember that having, lets say 1000, automotive products in your web store is not enough

2. Regular Stock Updates. It is important that automotive wholesaler updates their stock at least once in a month. Automotive market move very fast and new products come in and come out all the time. There is no success on selling outdated stuff.

3. Shopping Cart friendly feeds. Feed is a file containing all your products data. This file can be uploaded on your web site shopping cart. Lets look on situation when there is no feed file available from supplier. More or less established site should have at least 10.000 products. Can you imagine load them manually? Ok, you hired 10 people and job is done in 2 months time. But next day when you finished you get notice from supplier about some product line discontinued, price changed, new come ins… All over again? In this case you will have no time to market your resource and end up with heart attack.

4. drop shipping Service. It is extremely important for a new or remotely located automotive business to have this option. Read more about automotive drop ship service.

5. New Dealer Training. No matter how experienced you are. Automotive wholesale supplier should be able to give an idea on how to market their products. Ideally they will offer personal assistance on web site or online auction store creation. Opportunity for automotive business franchise could be a great addition is well.

6. Warranties | Returns. Automotive wholesaler must provide you with warranties on all car parts and auto accessories they stock. It is impossible to avoid charge backs or other issues, which lead to product returns or exchanges. Automotive supplier should have clear and reasonable product refund/return policy.

7. Automotive dealer support. No matter how smart we are- one day we all need help. Ideal automotive parts supplier will answer your email almost instantly or give professional advise over a phone without delays or blond talks.

And these points not an optional- they are essential for well established automotive wholesaler. Just ask your supplier what they do to get you succeed?

If you dont have one or not happy with current one- ask us

How MimoUSA can help you:

We are well established automotive wholesale business with 100s active online dealers and retail stores
We give you everything you need to start up successful online business or automotive retail store front
We teach you how exactly to make money from business website or/and online auctions
We will reward you on selling our products

Our Services:
Products
70,000 Automotive Aftermarket Parts and Accessories
Live Inventory updated daily
free drop shipping

Store Front Franchise
If you are thinking about opening a new store front or expand your existing business, we have a perfect opportunity for this.

Learning Center
Over 20 Tutorial Videos & 40 Marketing Articles
Road to Success Guide

Auction Generator
List product with unique custom templates on sites such as:
– ebay
– Yahoo
– Amazon
– AutoGearBid .

Dealer Assistance
Upon request, we will assign you a dealer who has seen success with their own sales and are willing to guide you step by step to see you succeed on our automotive business opportunities Free of charge.
Our Forums, where you can interact with thousands of dealers to learn the industry, products, interact and more.

E-Commerce
Create a Business Website with us for one very low fee.
Website maintenance subscription
Free Data-feeds updated weekly for existing websites
Data feed friendly to many business shopping carts including ProStores, oSCommerce, Yahoo and more.

Business Solution
Consulting Service for new and existing businesses
Links to solution companies with affiliate discounts
affiliate program
Rewards Program

Where to start:
1. Read all intro information first- this will answer many general questions.
2. Apply for dealer account
3. Make your homework at Learning Center (before we give you anything you must be able to handle it)
4. Apply for ebay drop ship program, website creation and/or apply for retail store front franchise

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